We reinvented the business model for a new stretch fitness brand.


In anticipation of lockdown restrictions, we filmed 2/3 months worth of valuable training content for Elasko. Taking advantage of the restrictions to move their business model online in just a matter of days. This involved implementing software and hardware solutions that allows Elasko to live stream remotely from their studio. We ensured a high quality product by sourcing professional sound and camera equipment, offering camera demonstrations and 24hour technical support for the live-streams.

Directed and edited by: Tom Baker